Hiscox

This was a really ambitious brief which involved several different types of special build being installed on the same weekend across 20+ different locations to create the ‘Most Disasterous Campaign of All Time’! Encapsulating several different ways in which Hiscox can provide insurance cover for SME’s, MPL created multiple billboards with sparking cables to peeling posters to electrical damaged wiring and even leaky pipes with real dripping water. A multi-faceted award winning campaign.